Motorola MC35 EDA Manual do Utilizador descarregar pdf (Página 12)

Motorola Document Classification, MC55 New Product Introduction Webinar.ppt

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MC55 Launch Planning

Deliverables available

• Spec Sheet

• Product Slick

• Partner Brief

• Sales Presentation

• App Brief - Retail/Postal/Healthcare/Field Service

• Accessories Guide

• White Paper – Form Factor

Launch

Launching March time frame

Conduct embargoed press briefings one-two weeks prior

Capitalize on a slow news cycle

Multi-City Media Tour

Conduct in-person media tour to top tier publishing houses in SF, Boston, NYC, Erie, PA and NJ

(to take place 1-2 weeks prior to launch)

Key publishing houses include Ziff Davis, IDG, Corry, Edgell and Reed

Meetings will take the shape of an informal roundtable

Must have customer and partner to participate to make these meetings a success

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Motorola MC35 EDA Manual do Utilizador Página 12